Canadian singer Justin Bieber has sold his entire music catalogue, including publishing rights, to Hipgnosis Songs Capital for a reported $200 million.
This has led fans to question what this means for the future of Bieber’s career.
What led Justin Bieber to sell his music catalogue?
It has been reported that Canadian singer Justin Bieber and his manager Scooter Braun have sold Bieber’s entire music catalogue, including publishing rights, to Hipgnosis Songs Capital for a reported $200 million.
Fans have speculated that the sale was made for financial benefit, with one fan stating on Twitter that Bieber will “benefit and make ton[s] of money” from the deal.
However, Scooter Braun also stated that the sale was made to “preserve and grow [Bieber’s] amazing legacy.”
This move is also considered a history-making deal, as Hipgnosis founder Merck Mercuriadis stated in a statement that it “ranks among the biggest deals ever made for an artist under the age of 70, such is the power of this incredible catalogue that has almost 82 million monthly listeners and over 30 billion streams on Spotify alone.”
Justin Bieber sold his master?
Contrary to some reports, Justin Bieber did not sell all of his rights to his music catalogue.
According to Billboard, the Canadian singer sold his share of publishing rights to Hipgnosis Songs Capital, but the master recordings of his music still belong to Universal Music Group (UMG).
In other words, Bieber’s label still has majority ownership of his catalogue, and he still does not own his masters yet.
Some fans have taken to social media to clarify this point, with one fan stating on Twitter that Bieber “just sold his little percentage and got more money for it.”
Justin Bieber’s Music: What’s Next?
With the recent sale of Justin Bieber’s share of publishing rights to his music catalogue to Hipgnosis Songs Capital, the company will now earn royalties from the portion of Bieber’s music that they own. Justin Bieber’s manager Scooter Braun has stated that this deal is a testament to Bieber’s talents as an artist and that “Justin’s greatness is just beginning.”
Despite the cancellation of his 2022 tour, Justin Bieber is not leaving the music industry anytime soon.
Fans have reported spotting Bieber at a studio in New York City, indicating that he may be working on new music.
Does Justin Bieber plan to retire from music?
Despite the recent sale of Justin Bieber’s share of publishing rights to his music catalogue, the Canadian singer is not planning to retire from the music industry.
Fans have reported spotting Bieber at a studio in New York City, indicating that he may be working on new music.
Additionally, in May 2022, Bieber’s long-time DJ Tay James stated in an interview that “he’s really into writing right now” and that fans should “expect to hear some great things” from Bieber in the future.
This suggests that Bieber is actively engaged in creating new music and is not planning to retire.
While Justin Bieber has sold a portion of his publishing rights to his music catalogue to Hipgnosis Songs Capital, it does not indicate that he is retiring from music.
Fans have reported spotting Bieber at a studio in New York City, and his long-time DJ has stated that Bieber is currently focusing on writing new music.
Therefore, fans will likely expect to hear new music from Justin Bieber soon.