The forthcoming blockbuster, “Barbie,” is not only rejuvenating the image of its iconic blonde protagonist but is also introducing her charm to the current generation, six decades after her introduction in toy stores.
However, the movie’s catchphrase seems to diminish Ken, highlighting Barbie’s stature while sidelining Ken, her devoted counterpart: “Barbie shines, Ken’s just…there.”
In the midst of all the “Barbie” buzz and the cinematic scramble for tickets, Ken is often overshadowed, seen merely as a meme. The real-life story isn’t much different. (Warner Bros., responsible for “Barbie,” is under the same umbrella as CNN through Warner Bros. Discovery.)
Yet, beyond being Barbie’s occasional beau and seeming sidekick, who truly is Ken?
Journey through Ken’s evolution, from his beginnings as Kenneth Carson to the dramatic mid-2000s split from Barbie, and his latest cinematic revival through Ryan Gosling.
March 11, 1961: Ken’s Debut
Shortly after Barbie’s launch in 1959, Ken emerged in toy shops as Barbie’s potential partner. Offered in two hair shades, the doll donned petite red swimming shorts and carried a retail price of $3.50, inheriting the name from the son of Barbie’s designer, Ruth Handler.
Ken and Barbie’s on-screen romance began during their debut advertisement. The vintage footage portrayed Barbie, labelled as a “renowned teenage fashion doll,” attending a dance in a stylish ensemble, while Ken was observed in a sharp tuxedo. Their love story blossomed right then, with an announcer highlighting their destined connection. Their fictional escapades ranged from college events to sun-soaked beach outings, with the omnipresent voice hinting at a potential wedding.
Yet, despite his association with Barbie, Ken struggled for recognition. In M.G. Lord’s “Forever Barbie: The Unauthorized Biography of a Real Doll,” Ken is depicted as a secondary character, often overshadowed by Barbie’s shine.
1970s -1990s: Ken’s Quest for Style
Across various eras, Ken attempted to reinvent himself, presenting an array of styles, some of which failed to leave a mark.
From the 70’s Mod Hair Ken with his shaggy locks to the 80’s Dream Date Ken, who, for once, outdressed Barbie, to the 90’s Totally Hair Ken with his long hair and quirky outfit, Ken’s fashion journey had its highs and lows.
February 1993: Ken, The Unintentional LGBTQ Mascot
Despite Ken being occasionally stereotyped due to his attire and relationship with Barbie, 1993’s “Earring Magic Ken” unintentionally resonated with the LGBTQ community, resulting in unexpected popularity. The doll’s distinct appearance, reminiscent of the gay rave scene, turned heads and inadvertently found an audience in LGBTQ circles.
February 13, 2004: The Unexpected Split
Surprising fans, Barbie and Ken’s 40-year relationship met an unexpected end. Barbie’s dwindling sales coincided with her and Ken’s relationship strain and days before Valentine’s, they declared their separation.
February 9, 2006: Ken’s Makeover
Determined to win Barbie back, Ken underwent a transformation, revamping his image. Guided by celebrity stylist Phillip Bloch, the revamped Ken donned a more modern appearance, inspired by celebrities like Matthew McConaughey and Orlando Bloom.
June 18, 2010: ‘Toy Story 3’ Rekindles Romance
In Pixar’s award-nominated “Toy Story 3,” Barbie and Ken starred alongside famed characters, rekindling their love story and bringing Ken back into the limelight.
February 14, 2011: A Reunion of Hearts
On Valentine’s Day 2011, following public campaigns, the iconic duo announced their reunion, aptly manifested with a special toy set to commemorate the occasion.
June 20, 2017: Ken’s Modern Era
2017 saw a diversified Ken lineup, embracing varied ethnicities, hairstyles, and body types, expanding his representation.
June 15, 2022: The Dawn of Ken
With Ryan Gosling’s portrayal in the upcoming “Barbie” film, Ken’s story is once again in the spotlight, with the actor’s stellar performance promising a brighter future for this iconic doll.
In a world where action figures and superhero toys often overshadow classic dolls, Ken’s journey from being a mere accessory to a household name speaks volumes about cultural evolution. Ryan Gosling’s portrayal of the iconic toy has propelled Ken into a league of his own, a testament to the adaptability and timelessness of the character. Whether it’s in memes or on the big screen, Ken’s transformation and resilience underscore a story of rediscovery and reaffirmation that resonates with many. As we await the next chapter in Ken’s saga, it’s clear that this once-underestimated doll has truly found his spotlight.
